60/90 logo design by The Joneses
60/90 racing helmet design by The Joneses
60/90 logo design by The Joneses
60/90 logo design by The Joneses

And – there – they – go!

We recently completed a logo for a client who races vintage Lotus cars – 60 and 90 being their respective numbers.

We simply took the two numbers, arranged them to look like tyre tracks on an abstract plan of a racing circuit, then coloured them in the classic yellow and green Lotus livery.

As the legendary Murray Walker said, “Let’s stop the startwatch”.