We’ve just launched a new identity for Interflight – one of the most experienced and established private jet operators in Europe.

Bizarrely, our inspiration for the identity came whilst looking at a departures sign in Gatwick Airport! When we saw the icon we thought it looked like an ‘F’ on its side, so tried to incorporate it as the ‘F’ from Interflight’s ICAO call sign – IFT.

You can read more about the project here.