There’s an excellent and highly-respected picture framer in Kingston upon Thames called Josh Kronenberg. He frames all our art and also does a lot of work for our clients.

His business was called Anderson Hill, a remnant of an era long-gone, but thinking it might be time for a change, he asked us to help him with a rebranding exercise.

With Kronenberg being such an unusual and memorable surname, and more relevant to the business today, we suggested adopting it as the name of the business and set about designing a new logo for him. Our solution took the ‘K’ from his name and used it as one of the four corners of an abstract frame icon, with proportions all based on the golden ratio. It’s designed with flexibility in mind too so that it can adapt to any shape or size.

We’ll add a few more pieces to the gallery as the project rolls out!