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News, views and general musings from the well-worn Joneses soapbox.

Elgar: The Kingdom poster designed by The Joneses

Hot off the press

We’ve been working with Tiffin School’s Music Department to develop a fresh, striking style for their concert posters.

The first design in the series features Elgar’s The Kingdom, which tells the story of the apostles at Pentecost – when the Holy Spirit descends in “tongues of fire.”

The poster draws on the music’s sense of awe and revelation, using a photograph of fire to symbolise its crackling energy. Strong, confident typography echoes the grandeur and emotional depth of Elgar’s writing, creating a design that feels both modern and spiritually charged.

We hope it’ll set the stage alight.

Sovereign Capital Sumo brochure designed by The Joneses
Sovereign Capital Sumo brochure designed by The Joneses

Big in Japan… and Kensington

For only the second time ever, a Sumo tournament will step outside Japan – and this time, the mighty Makuuchi, Sumo’s elite wrestlers, are heading to London’s Royal Albert Hall. A venue more used to tenors and tuxedos will soon echo with the thunder of the dohyō.

Sovereign Capital Partners tasked us with creating a keepsake to mark the occasion, and we weighed in with a design inspired by Japan’s own visual powerhouse: Manga. Its graphic energy, expressive motion, and sense of drama felt tailor-made to capture the spirit of the Sumo ring – after all, Sumo wrestlers are basically superheroes, but in slightly skimpier costumes.

Our comic-book concept celebrates these larger-than-life athletes in all their dynamic, dramatic glory – part sporting spectacle, part mythic showdown. And Manga’s bold style gave us a way to mix reverence with a wink: ancient ritual meets pop-culture punch.

Wrestling with tradition? We’d call it a winning bout.

“I’ve just seen the comic – it looks great! Thanks for all your work on it!”

Tom Allchorne – Head of Marketing & Communications – Sovereign Capital Partners
Boulton website designed by The Joneses
Boulton website designed by The Joneses
Boulton website designed by The Joneses
Boulton website designed by The Joneses
Boulton website designed by The Joneses

In it for the long run

Earlier this year, we gave Boulton, a coaching business specialising in performance running a fresh new look. Fast forward a few months, and we’ve just launched their brand-new website.

Built around the brand strategy of “personal best coaching”, the site is designed to capture everything Boulton stands for: focus, motivation and expertise. A bold running-related colour palette, uplifting imagery and a clear, confident tone of voice all help bring the brand to life online.

Of course, it’s not just about looks – the site had to be easy to use too. With clear navigation and simple, intuitive interactions, it’s designed to help visitors find what they need quickly and feel inspired to take the next step in their training.

A strong start and built to go the distance.

“David not only delivered outstanding design, but his strategic insight and brand guidance were equally impressive. I couldn’t be happier!”

Clive Boulton – Founder
PenCarrie Foundation website designed by The Joneses
PenCarrie Foundation website designed by The Joneses
PenCarrie Foundation website designed by The Joneses

The art of giving

The PenCarrie Foundation is an independent grantmaking foundation dedicated to helping disadvantaged children and young people in Devon overcome challenges and reach their full potential.

We were tasked with creating a website that not only communicated the Foundation’s powerful mission but also stood out from the philanthropy crowd.

The result? A striking digital platform brought to life through impactful graphics, bold typography, and a clear, intuitive user experience. Content is easy to navigate, accessible, and designed to inform and inspire – all while staying true to the Foundation’s purpose-driven values.

Click. Give. Repeat.

“The Joneses really understood our mission and translated it into a design that feels both professional and full of heart. It’s clear, bold, and makes it so much easier for people to understand what we do — and why it matters.”

The PenCarrie Foundation
Piscium book cover designed by The Joneses

Something fishy’s going on…

We’ve been wading into the deep water of book cover design for ‘Piscium’, the latest novel from Peter H. Wedderburn.

Think big fish, bigger secrets, and a genetically engineered nightmare lurking beneath a Yorkshire lake – this is a story of sport fishing at its most sinister.

Take the bait, and you’ll be hooked.

Sovereign SAS graphics designed by The Joneses

Who dares wins…

This year, Sovereign Capital swapped the office for the outdoors with an SAS-style team-building day, designed to build resilience and boost problem-solving skills through a series of challenging, military-inspired activities.

Our top secret mission (which we chose to accept) was to create the visual identity for the event. Taking inspiration from the insignia worn by soldiers – representing things like rank and regiment – we designed a set of custom graphics that were rolled out across merchandise such as t-shirts and water bottles.

Mission impossible complete – this post will self-destruct in 3… 2… 1…

Sovereign Capital ESG report designed by The Joneses
Sovereign Capital ESG report designed by The Joneses

Socially responsible investing

We’ve just designed Sovereign Capital’s inaugural ESG Report.

Sovereign recognise that success extends beyond financial returns, and that responsible investment is not only about minimising risks but seizing opportunities to contribute positively to society and the environment.

We delivered an impactful report which combines a strategic blend of design and storytelling to help communicate Sovereign’s commitment to a wide range of stakeholders.

Creativity with a conscience!

“Thanks a lot for all your hard work on this – it looks great!”

Jessica Chan – Head of Investor Relations
Boulton running icon designed by The Joneses
Boulton running logo designed by The Joneses
Boulton running logo designed by The Joneses

A podium finish…

We’ve just completed a bit of a “logo sprint” for UKA-certified, performance running coach, and friend of over 45 years, Clive Boulton. 

The chosen solution simply took the shape of an athletics track and turned it on its side to make a distinctive lowercase ‘b’ for boulton. Hand-drawn typography, an abbreviated logotype and a running track-inspired colour palette completed the picture. 

Personal best? We think so!

“This is fabulous. I’m grinning like a Cheshire cat. Thank you!”

Clive Boulton – Founder