Blackfords

Rebranding

Blackfords are a small, family-run printer based in Cornwall.

Following a period of acquisitive growth, they asked us to help them define their proposition and rationalise their identity.

Our solution for the identity took two pieces of paper and curled them, as if on a printing press, to create the letter “b” from their name.

The company’s brand values of no-nonsense customer service were brought to life through a striking two-colour brochure.

 

What we did
Brand identity / Brand communications: Brochures / Signage / Art direction

Blackfords logo designed by The Joneses
Blackfords business card designed by The Joneses
Blackfords brochure designed by The Joneses
Blackfords brochure designed by The Joneses
Blackfords brochure designed by The Joneses
Blackfords brochure designed by The Joneses

“The Joneses convinced us to address the misconceptions that clients had of printers – needless to say it worked!”

Brian Marriott – Director