Graphic design, branding, brand strategy, corporate identity, art direction

After twelve years of a holding page (yes, we know, that must be some sort of record) we’ve finally got round to putting our website up – what is it they say about cobblers’ children always being the last to be shod?

Tenth wedding anniversary invitation etched out of tin designed by The Joneses

With her tenth wedding anniversary celebration approaching, one of our clients asked us to design a memorable invitation to mark the occasion.

The traditional gift for the anniversary is tin, so our solution was to create a beautiful piece of typography, etch it into a piece of metal and punch out the word ‘tin’ to replace ‘ten’ in the number list.

The invitation was framed and now sits in her downstairs loo!

Interflight logo designed by The Joneses
Interflight inspiration from The Joneses

We’ve just launched a new identity for Interflight – one of the most experienced and established private jet operators in Europe.

Bizarrely, our inspiration for the identity came whilst looking at a departures sign in Gatwick Airport! When we saw the icon we thought it looked like an ‘F’ on its side, so tried to incorporate it as the ‘F’ from Interflight’s ICAO call sign – IFT.

You can read more about the project here.

The Crown Inn logo designed by The Joneses
Crown Inn signage designed by The Joneses
The Crown Inn stationery designed by The Joneses

The Crown Inn is a beautiful 17th century pub in the Cotswolds village of Church Enstone.

Following a recommendation from our client at Swire, the new owners, George and Victoria Irvine, asked if we could design a new logo for them.

We obliged with a distinctive idea that cleverly combines a traditional crown shape with two glasses.

Cheers!

Sovereign Capital illustrations designed by The Joneses

This year marks Sovereign Capital’s 20th anniversary, and we’re proud to say we’ve been with them for the whole journey!

As part of the celebrations, we created a short animated film that acknowledges some of the great partnerships they’ve made along the way.

Teamwork makes the dream work!

Actis Investment Memorandum cover designed by The Joneses
Actis Investment Memorandum spread designed by The Joneses
Actis brochures designed by The Joneses
Actis brochure spread designed by The Joneses
Actis Investment Memorandum cover designed by The Joneses
Actis Investment Memorandum spread designed by The Joneses
Actis invitation designed by The Joneses

We’ve recently been working with Actis – a global investor in sustainable infrastructure.

Having initially been asked to produce two case-bound investment memorandums – key pieces of literature for their fundraising, we were then briefed to work on a variety of other projects including brochures, case studies, PPT decks and invitations.

“We’re so pleased with all the work you’ve produced for us – it’s amazing. Thank you! ”

Virginia Doble – Managing Director, Head of EMEA
LMG print test designed by The Joneses

We have just launched our latest project – a rebrand of Line Management, one of the UK’s leading providers of technology, managed services and innovative solutions for workspaces and data centres. You can read more about it here.

Pantheon International Participations (PIP) photography commissioned by The Joneses
Pantheon International Participations (PIP) photography commissioned by The Joneses
Pantheon International Participations (PIP) photography commissioned by The Joneses

Over a period of three years were were fortunate enough to commission the incredibly talented Bernhard Edmaier to provide photography for Pantheon’s annual report and accounts.

His aerial photographs capture the stunning beauty of the earth from the air which we thought was a nice parallel for the overview and perspective that Pantheon applied to their business.

The work was recognised in several investor relations awards as having added significant value to the communications with shareholders.

First footing story by The Joneses

New Year’s Eve is marked around the globe in spectacular fashion.

Although not as extravagant, the ritual of first-footing, observed in Northern England where I grew up, involves a tall, dark man, bearing gifts, being the first person of the year to cross the threshold and welcome in the New Year.

The popular belief is that the dark stranger at the door is a response to the Viking invasions, when the arrival of a blonde man with an axe usually meant trouble! It’s also commonly thought that the first-footer should bring a lump of coal to ensure warmth in the house for the year ahead.

And… the first over the doorstep can claim a kiss from every woman in the house too – excellent!

With warmest wishes for 2017!

Kingston Grammar School logo designed by The Joneses
Kingston Grammar School logo designed by The Joneses

Founded by Royal Charter in 1561, Kingston Grammar School is one of the UK’s leading independent co-educational day schools.

Having worked with the school on a number of projects, we were asked to evolve their coat of arms, which was drawn inconsistently and was proving difficult to reproduce.

Based on the 13th century crest of the Lovekyn family, and consisting of three eagles rising and three scallop shells, our brief was to refine the logo and deliver a more contemporary design.

Our solution consisted of more dynamic eagles, simplified shells, a cleaner shield and scroll and new typography. The work is currently being rolled-out across a wide range of materials.

You can read more about the work here.

Top marks!

Betty's Coffee logo designed by the Joneses
Betty's Coffee cups designed by the Joneses
Betty's Coffee branding designed by the Joneses

We’ve been working with one of the UK’s largest coffee franchisees to develop a brand for a fleet of coffee vans.

Their code name for the prototype van was Betty – we thought that was interesting!

We liked the idea of Betty being an ethereal character and not a van. We liked the idea of Betty being beautiful. And we liked the idea of Betty being passionate about great-tasting coffee.

So, inspired by the client and her love of lippy, we drew a cup to look like a face with an ear, then added a mouth and a swirly hairstyle to give the identity some glamour and personality!

Words cannot espresso how well it’s gone down!

Monogram for Jonathan and Elizabeth Groves designed by the Joneses
Carved lettering for Jonathan and Elizabeth Groves designed by the Joneses

To commemorate a significant anniversary, we were asked to design a monogram and a piece of typography to be carved into a specially-commissioned stone garden feature.

The words from Samuel Taylor Coleridge’s ‘Frost at Midnight’ simply wrapped around the monogram not only echoing the shape of the typography but also creating a metaphorical wedding ring.

A marriage made in heaven.